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The Boston Globe

Metro

Worcester museum opens front door

New director uses free admission to attract donors, visitors

For three years, the bronze front doors at the Worcester Art Museum’s Salisbury Street ­entrance have been locked, a remind­er of the institution’s perpetual money crunch. That changes Wednesday, as recently installed director Matthias Waschek announces the first part of his plan to revive the sleepy ­institution.

The museum is opening those doors permanently and, for July and August, waiving the $14 visitor entrance fee.

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