Relive the excitement of the Patriots’ path to their fourth Super Bowl Championship with “Pumped”, a special commemorative book from The Boston Globe. Order now.

MARKET MOVERS

Groupon’s not indispensable, poll says

Brenda McDermid/Reuters/File 2011

Chief executive Andrew Mason and fiancée Jenny Gillespie posed outside the Nasdaq after Groupon’s November IPO. Yesterday, the shares closed below their initial $20 offering price.

Continue reading below

Groupon Inc., the daily deals giant, fell after a Susquehanna Financial Group survey indicated half of nearly 400 merchants that have offered a daily deal have no plans to do so again in the next six months. The concerns: Daily deals require heavy discounts and often bring one-time customers. Still, 45 percent of respondents said they acquired more customers as a result of the promotions.

Loading comments...

Wake up with today's top stories.

Want each day's news headlines delivered fresh to your
inbox every morning? Just connect with us
in one of the following ways:
or
Please enter a valid email
BostonGlobe.com will never post anything without asking. Privacy Policy
Subscriber Log In

You have reached the limit of 5 free articles in a month

Stay informed with unlimited access to Boston’s trusted news source.

  • High-quality journalism from the region’s largest newsroom
  • Convenient access across all of your devices
  • Today’s Headlines daily newsletter
  • Subscriber-only access to exclusive offers, events, contests, eBooks, and more
  • Less than 25¢ a week
Marketing image of BostonGlobe.com
Marketing image of BostonGlobe.com