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The Boston Globe


KLM customers can use Facebook data to pick seats

KLM customers can use Facebook data to pick seats

PARIS - This month, the Dutch airline KLM began testing a program it calls Meet and Seat, allowing ticketholders to upload details from their Facebook or LinkedIn profiles and use the data to choose seatmates.

“For at least 10 years, there has been this question about serendipity and whether you could improve the chances of meeting someone interesting onboard,’’ said Erik Varwijk, a managing director in charge of passenger business at KLM. “But the technology just wasn’t available.’’

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