Online streetware seller Karmaloop is on a $200,000 mission to make its home city of Boston as hip as the clothing it sells. The 12-year-old fashion company is investing that amount to establish the Future Boston Alliance, a nonprofit advocacy organization being launched Wednesday. The alliance, which Karmaloop says is being formed to invigorate the local creative economy, will lobby city hall to allow for more 24-hour services in Boston, and attract more artists, designers, and musicians.
Unlimited access to BostonGlobe.com for only 99 cents for the first 4 weeks.Sign up
Are you a home delivery subscriber?
Get FREE access as part of your print subscriptionStart Here
Contact us for help