Rattle, a Beverly-based ad agency, said it is working with Boston Harbor Cruises to launch a new campaign for the Salem Ferry.

Working with Boston Harbor Cruises general manager Alison Nolan, the agency plans to develop radio, online, and print ads for the campaign as well as downtown Boston street panels. Those efforts will be augmented with a strong social media presence on Facebook pages with posts increasing from August to October.

Rattle added that it has worked with Boston Harbor Cruises since 2007 and the City of Salem since 2010.

Other Rattle clients include BTS Asset Management, Enterprise Bank, Connecticut Science Center, and Samuels & Associates.