Ralph Lauren to sponsor Masterpiece on PBS

Masterpiece, the PBS drama series known for such recent programs as Downton Abbey and Sherlock, announced that Ralph Lauren Corp., the tony apparel brand, is becoming a national corporate sponsor for the series.

It is the first television sponsorship for Ralph Lauren, Masterpiece said.


Lauren’s support will “help us maintain the standard of excellence that drew them to Masterpiece in the first place,’’ Masterpiece executive producer Rebecca Eaton at WGBH Boston said in a statement.

Ralph Lauren’s first on-air sponsorship messages will begin Sept. 30 with the broadcast of Upstairs Downstairs, Masterpiece said. The company is planning to create unique spots for the various titles in the Masterpiece series.

Loading comments...
Real journalists. Real journalism. Subscribe to The Boston Globe today.
We hope you've enjoyed your free articles.
Continue reading by subscribing to for just 99¢.
 Already a member? Log in Home
Subscriber Log In

We hope you've enjoyed your 5 free articles'

Stay informed with unlimited access to Boston’s trusted news source.

  • High-quality journalism from the region’s largest newsroom
  • Convenient access across all of your devices
  • Today’s Headlines daily newsletter
  • Subscriber-only access to exclusive offers, events, contests, eBooks, and more
  • Less than 25¢ a week
Marketing image of
Marketing image of