A plan to open up science journals
Cambridge’s Labtiva applies the iTunes sales approach to often costly research
Science publishing today is much like pre-iTunes days of music sales, where customers who wanted just one song from an artist had to buy a whole album. University libraries and companies have to buy yearlong subscriptions, called site licenses, to give researchers access to a handful of articles. But at several thousand dollars or more per subscription, even the richest libraries can’t afford to buy every journal published. Two local entrepreneurs think they can solve the problem through a system that uses the iTunes model of single sales.