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The Boston Globe

Business

Coca-Cola to launch ‘beauty drinks’ in France

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NEW YORK — Coca-Cola Co. is partnering with Sanofi to launch a line of ‘‘beauty drinks’’ in France.

The drinks will be positioned under the Oenobiol Beautific brand, but Coca-Cola declined to provide further details. The Coca-Cola business unit in France says in a statement that the drinks will be sold in a ‘‘small scale pilot’’ limited to a number of pharmacies in the country.

Coca-Cola, the world’s largest beverage maker, declined to comment beyond the statement. But as concerns about sugary drinks grow at home and abroad, the company has moved to diversify its options.

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