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Regulators warn on mortgage ads

WASHINGTON — US regulators are investigating 19 mortgage-related companies over potentially misleading advertisements, including some that used Facebook’s website, the agencies said Monday.

‘‘Misrepresentations in mortgage products can deprive consumers of important information while making one of the biggest financial decisions of their lives,’’ Richard Cordray, the Consumer Financial Protection Bureau director, said in an e-mailed statement.

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The consumer bureau said in the statement it had opened investigations into six companies. The Federal Trade Commission is looking at 13 firms, Thomas Pahl, the FTC’s assistant director in the division of financial practices, said.

Neither agency released the names of the companies.

The CFPB and the FTC also said they had sent warning letters to 32 mortgage-related companies that the agencies said may be violating the Mortgage Acts and Practices Advertising Rule.

The rule does not apply to traditional depositories, so Monday’s actions affect only nonbanks.

The agencies’ warning letters urge the companies to review the rule to assess compliance, and do not accuse them of legal wrongdoing.

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