More stores are seeking a celebrity link
This holiday season you’re likely to spot singer Jennifer Lopez in Kohl’s. You could get a peek at pop music icon Madonna in Macy’s. You might even catch a glimpse of reality TV star Kim Kardashian in Sears. Well, not literally. These celebrities likely won’t be making guest appearances in the aisles of your favorite department stores. But clothes, shoes and even ties that bear their names will.