Even though text messaging is commonplace, marketing companies still haven’t latched onto it as a vehicle to reach millions of cellphone users.
A major hurdle has been the ambiguity over a seemingly simple question: Can a business that receives an opt-out text message from a consumer send back just one more text confirming that opt-out? Or is that one text too many?
Comments
How about not sending ANY texts - how dare they!? My phone dies not exist to sell your products. A confirmation text is only necessary if you've "opted me in" without my permission in the first place. Stay away from my phone. Get a job that doesn't require you to be the lowest form of salesman on the planet.
bruce michael i liked it