At last week’s staff meeting at Emily Post, holiday greeting cards were on the agenda. Each year, inevitably, someone asks about e-cards as opposed to traditional mailed cards.

Equally inevitably, we determine that for Emily Post traditional cards are the right choice. The biggest argument in favor of an e-card is ecological — no trees used and no carbon footprint in the delivery. Good reasons for sure, but somehow a virtual holiday card doesn’t have the same presence. When we see traditional cards displayed in the office, each of those clients, vendors, and friends is called to mind. We also appreciate receiving mail that’s not junk mail or a bill.