Business

Social media marketing firm Moontoast raises $5m in Series B financing

Moontoast, a Boston firm that specializes in e-commerce and in social media marketing and analytics, said Tuesday that it has raised $5 million in Series B financing.

The Martin Companies LLC of Nashville led the round, with participation from other previous investors.

Advertisement

Moontoast also unveiled the latest version of its Social Activation Platform, which helps brands distribute ads that provide premium social experiences and deliver actionable insights and measurable business results.

Brands using the platform include Lexus, Nike, Hyundai, Time Inc., and Simon & Schuster.

Chris Reidy can be reached at reidy@globe.com.
Loading comments...
Real journalists. Real journalism. Subscribe to The Boston Globe today.
We hope you've enjoyed your free articles.
Continue reading by subscribing to Globe.com for just 99¢.
 Already a member? Log in Home
Subscriber Log In

We hope you've enjoyed your 5 free articles'

Stay informed with unlimited access to Boston’s trusted news source.

  • High-quality journalism from the region’s largest newsroom
  • Convenient access across all of your devices
  • Today’s Headlines daily newsletter
  • Subscriber-only access to exclusive offers, events, contests, eBooks, and more
  • Less than 25¢ a week
Marketing image of BostonGlobe.com
Marketing image of BostonGlobe.com