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The Boston Globe

Business

Davis Advertising is now the agency of record for Honey Dew Donuts

Davis Advertising of Worcester said it is now the agency of record for Honey Dew Associates Inc., a Plainville-based coffee-and-doughnut shop chain with more than 150 locations.

Davis Advertising said it is handling all advertising and marketing for Honey Dew Donuts, including creative concepts, TV and radio production, print advertising, photography, point of sale marketing materials, interactive advertising and marketing. Media buying for Honey Dew will be handled by a third party. The agency’s press release did not include billings for the account.

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