You can now read 10 articles in a month for free on BostonGlobe.com. Read as much as you want anywhere and anytime for just 99¢.

The Boston Globe

Business

Fantasy and furniture in new Back Bay store

Arriving on the top floor of “The Gallery at the Historic Museum of Natural History” is a bit like stepping into a fairy tale: There’s a 24-foot illuminated steel Eiffel Tower replica discovered at a Paris flea market, an iridescent gold-coffered ceiling, reproductions of heritage olive trees, and sparkling chandeliers.

And even though this is a furniture gallery created by Restoration Hardware (now branded simply as RH), most of the items mentioned above are not for sale. They are part of a dramatic two-year transformation of the historic landmark at 234 Berkeley St. that is intended to bring a new type of retail experience to the Back Bay when the store opens Thursday.

Loading comments...

You have reached the limit of 10 free articles in a month

Stay informed with unlimited access to Boston’s trusted news source.

  • High-quality journalism from the region’s largest newsroom
  • Convenient access across all of your devices
  • Today’s Headlines daily newsletter
  • Subscriber-only access to exclusive offers, events, contests, eBooks, and more
  • Less than 25¢ a week