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The Boston Globe

Business

Samsung reveals Galaxy S4

NEW YORK — Samsung Electronics is ratcheting up its rivalry with Apple with its new Galaxy S4 smartphone, which has a larger, sharper screen than its predecessor, the best-selling S III.

Samsung trumpeted the much-anticipated phone’s arrival Thursday at an event accompanied by a live orchestra while an audience of thousands watched the theatrics unfold on a four-level stage. Summoning up a touch of Broadway, Samsung employed 17 actors to demonstrate the new phone’s features in a series of scripted vignettes.

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