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The Boston Globe

Business

Life is good teaming with Smucker to brew a line of coffees

Life is good, the Boston-based company that touts its “power of optimism” brand of clothing and accessories, is going to sell coffee.

The company said it will partner with the J.M. Smucker Co. to bring Life is good coffee to retailers throughout North America. Starting late this summer, flavors such as “Light Hearted,” “Happy Medium,” “Dark & Daring,” “S’more to Love,” and “Banana Bread Bliss” will be available at Life is good stores, Genuine Neighborhood Shops, grocery store chains, and on lifeisgood.com.

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