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The Boston Globe

Business

Josh Beckett, Yadier Molina join the New Balance baseball line-up

New Balance Athletic Shoe Inc., a Boston company that once soft-peddled endorsements by star athletes, has added Yadier Molina and Josh Beckett to its roster of pitchmen as it looks to accelerate growth in the baseball category.

As a former star for the Red Sox, Beckett both wowed and disappointed local fans.

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