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The Boston Globe

Business

Consumer Alert

‘As Seen on TV’ products not always what they seem

A reader’s ongoing saga of trying to find someplace, anyplace, to fix a broken “As Seen on TV” product is a reminder of the issues that come with that category of goods .

In the early days of promoting what were then not mainstream products, over-the-top pitches made them known nationwide. Today, you can buy some “As Seen on TV” products in stores, but much of how these gizmos are sold has stayed the same as when Ron Popeil (Ronco) was hawking his Veg-O-Matic and Pocket Fisherman.

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