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The Boston Globe

Business

Automaker Tesla looks to bypass car dealers

Across from the Victoria’s Secret at the upscale Natick Mall is the kind of stylish storefront where you would expect to buy designer jeans, boutique jewelry, and chic accessories.

But the expensive bauble on sale in this storefront is a car — the super-sleek, super-fast Tesla electric vehicle. And the Natick outpost may just be the car showroom of the future, as Tesla plans to soon introduce a midpriced model intended to broaden its appeal among car buyers.

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