You can now read 5 articles in a month for free on BostonGlobe.com. Read as much as you want anywhere and anytime for just 99¢.

Mass. holiday retail sales weaker than expected

Massachusetts holiday sales turned out to be even weaker than the modest gains predicted by the Retailers Association of Massachusetts.

Retail sales in November and December climbed just 2 percent from the same period of 2012, falling below the 3.5 percent increase projected before the holiday season began, according to a statement released today the retail group. Massachusetts holiday sales also lagged behind national sales, which the National Retail Federation said climbed 3.8 percent.

Continue reading below

Jon Hurst, president of the Retailers Association of Massachusetts, attributed the lackluster season to fewer shopping days between Thanksgiving and Christmas, storms that kept consumers away from the malls and a high rate of tech-savvy consumers that buy online.

The Massachusetts figures are based on small, local retailers with limited or no Internet sales. The National Retail Federation includes Internet sellers and mainly gathers data from large national companies.

Taryn Luna can be reached at taryn.luna@globe.com.
Loading comments...
Subscriber Log In

We hope you've enjoyed your 5 free articles'

Stay informed with unlimited access to Boston’s trusted news source.

  • High-quality journalism from the region’s largest newsroom
  • Convenient access across all of your devices
  • Today’s Headlines daily newsletter
  • Subscriber-only access to exclusive offers, events, contests, eBooks, and more
  • Less than 25¢ a week
Marketing image of BostonGlobe.com
Marketing image of BostonGlobe.com
Already a subscriber?
Your city. Your stories. Your Globe.
Yours FREE for two weeks.
Enjoy free unlimited access to Globe.com for the next two weeks.
Limited time only - No credit card required!
BostonGlobe.com complimentary digital access has been provided to you, without a subscription, for free starting today and ending in 14 days. After the free trial period, your free BostonGlobe.com digital access will stop immediately unless you sign up for BostonGlobe.com digital subscription. Current print and digital subscribers are not eligible for the free trial.
Thanks & Welcome to Globe.com
You now have unlimited access for the next two weeks.
BostonGlobe.com complimentary digital access has been provided to you, without a subscription, for free starting today and ending in 14 days. After the free trial period, your free BostonGlobe.com digital access will stop immediately unless you sign up for BostonGlobe.com digital subscription. Current print and digital subscribers are not eligible for the free trial.