Business

TiVo offers DVR for the cable-free

NEW YORK — TiVo Inc. is offering a digital video recorder for people who don’t subscribe to cable or satellite television, seeking to capture more customers after video-streaming startup Aereo Inc. halted operations.

The TiVo Roamio OTA DVR, equipped with an antenna, can record over-the-air content from networks including ABC, CBS, and NBC as well as stream Internet video from Netflix and YouTube. The device costs $49.99 with service fees of $14.99 per month and a one-year commitment.

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TiVo said the DVR is ‘‘simple, brilliant and legal.’’ Nearly two months ago, the US Supreme Court said Aereo, an online startup, violated broadcasters’ copyrights.

Aereo, for as little as $8 a month, let each user record and stream over-the-air video using a tiny antenna stored at an Aereo facility. TiVo said its service is legal because consumers capture content with in-home devices.

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‘‘They’re gunning for the same market Aereo was going for,’’ said Clay Brockman, at Height Analytics. ‘‘They’re advertising: ‘Cord-cutters, come to us.’ Cable costs are going up, broadband speeds are getting better, and the market is there to be had.’’

TiVo marketing chief Ira Bahr said Aereo demonstrated that “there are large numbers of people who are interested in addressing this market. With this Aereo ruling, they were left stranded.”

Bloomberg News

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