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The Boston Globe

Globe 100

Innovators | Social services

Data-driven activism changes communities

Molly Baldwin, Roca

Social entrepreneur Molly Baldwin stands 5 feet, 3 inches. But for thousands of troubled youth, she’s a larger-than-life presence who has helped break the destructive chains of poverty, violence, and imprisonment.

Baldwin, the founder and executive director of Roca (which means “rock” in Spanish), has laid a solid foundation for more 25,000 at-risk young people in Chelsea, Revere, East Boston, and beyond. Her unique form of activism combines grass-roots street work with data-driven analysis, using evaluation and tracking records to measure successes and failures.

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