The Woburn direct sales and marketing firm starts all new employees, from freshly minted college grads to industry veterans, in entry-level positions. And it’s a major reason the seven-year-old company ranked so highly in employee motivation, said human resources director Jenny Goracke.
“There’s a really limitless amount of growth opportunity in our company, and that’s really appealing,” she said.
BBS gives new hires a welcome packet that clearly defines the sales goals and skills they must demonstrate to progress. The ultimate goal is for an employee to open his or her own office.
Each of the managers at the helm of the company’s four offices in Woburn, Stoneham, Providence, and Washington D.C., started at the bottom; one ended up running his own office in just 11 months, Goracke said. Entry-level workers earn between $40,000 and $50,000, while senior managers earn $100,000 or more.
BBS also motivates its employees by having them gather daily to go over expectations for the week and recognize “people who went above and beyond.” The meetings can get spirited, and teams often chant to get pumped up for the day ahead.