The ideals behind UMass Amherst’s stained concrete It looks nothing like the college of your dreams — and that’s exactly why we should learn to love the state’s flagship campus. ← Related Article Visit The Boston Globe Share on Twitter Share on Facebook Comment on this Scroll to top of page Jonathan Wiggs/Globe Staff The UMass Amherst campus has a mix of architectural styles. Jonathan Wiggs/Globe Staff Well into the 20th century, the campus did not look so different from other New England colleges. Bilyana Dimitrova After World War II, the institution took on bigger ambitions and ushered in modernist icons over the 1960s and early 1970s. Jonathan Wiggs/Globe Staff Buildings like the Lincoln Campus Center, however, came to be seen by many as hulking monuments to excess and corruption. Jonathan Wiggs/Globe Staff Today, under the watchful eye of Preserve UMass, a new appreciation of the campus’s unique architecture is growing.