Burger Dive is the first restaurant to open in the massive, and much talked about, Assembly Square revitalization project in Somerville. In November 2011, Mayor Joseph Curtatone was quoted describing the mall: “The feel would be the pedestrian feel, the street-scape feel, as you do your shopping down Main Street and any neighborhood square . . . it’s not a mall.” But walking into Burger Dive, which exists as an island, a building in the middle of a parking lot adjacent to a Christmas Tree Shop, it’s clear you are not in Davis Square, or Union Square, or any square that currently exists in the city.
The three-month-old Burger Dive is owned by the Legendary Restaurant Group, which runs several other eateries including Max & Dylans, Sip Wine Bar, and the Mexican restaurant Papagayo. According to Burger Dive manager Michael Ball, if the first iteration succeeds, Legendary would like to expand and open other locations (the group is also slated to open a second location of Papagayo in Assembly Square). For now, says the manager, “We are just trying to figure out what works, what the customer likes.”