Coming soon to a store near you: Cracker Jack’D, a new twist on the popcorn candy that includes “Power Bites” with as much caffeine in every serving as a cup of coffee. That could mean kids could easily get an overdose of caffeine if they consume more than one serving at a time, warns the Center for Science in the Public Interest, a nonprofit nutrition activist group based in Washington, D.C.
The group fired off a protest letter last week to manufacturer Frito Lay and to the US Food and Drug Administration. “Whether or not they are advertised directly to children, it is certain that young children will consume Cracker Jack’d . . . and sometimes consume it to excess,” wrote the Center’s director Michael Jacobson.