Proof is everywhere that Easthampton is blooming. No longer Northampton’s scrappy sister, this Pioneer Valley city defined by Mount Tom has a new energy coursing through its small town streets. A new bagel shop opens this month, two breweries are brewing, there’s a quality bookstore, and enough urban dining options to appease the most jaded palate.
With Noho becoming a no-go as rents rise, artists have been nesting here for years. On their heels creative entrepreneurs are rehabbing vacant stores downtown. “I didn’t spend 10 years traveling around the world to settle on Easthampton for nothing,” said Kristen Davis, owner of Popcorn Noir, a quirky food and film emporium.