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The Boston Globe

Magazine

The Makeover Issue: Tech

Can two local companies fix Boston’s hobnob problem?

Using online tools to make real-world pals.

It’s no secret Boston is a tough place to meet people. A 2011 University of Michigan survey even named the city America’s least friendly. But Carolyn Meenan and Jennifer Brooke hope to change that reputation with an online social event company they founded with two others.

Members of The Good Ones start by filling out a Personality SnapShot assessment, an online survey about lifestyle, interests, and values that Brooke created with a Harvard Business School professor. “People are frustrated with going to 20 events to find one person that they kind of connect with,” says Meenan. “We use psychological elements that tell us about compatibility — if people would be a good fit for friendship, for working together at a start-up company, or for dating.”

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