Scott Brown works to maintain everyday-guy appeal
It was Scott Brown’s ability to connect with voters, and his genuine enthusiasm for hand-pumping, back-slapping retail politics, that carried the Republican to an unlikely victory in a 2010 special election to fill the term of the late US Senator Edward M. Kennedy. Brown has cast himself as the common-sense everyman, who rolls his eyes at the crazy partisanship in Washington, just like you do. But 2012’s tight campaign against Elizabeth Warren has forced out another side of Scott Brown. Facing a determined opponent with an uncanny ability to raise cash, Brown has pressed a relentless assault on Warren’s character and integrity, a departure from the likeable-guy image central to his appeal.