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Shaheen launching ad attacking Brown

Targets lack of ‘People’s Pledge’

New Hampshire US Senator Jeanne Shaheen is set to launch a radio ad Monday attacking Scott Brown for failing to sign a pledge, similar to one inked during his 2012 campaign in Massachusetts, limiting outside spending in the race, her campaign said.

“Not long ago, Scott Brown said he was ‘really disgusted’ with super PAC ads,” a female announcer says in the spot, referring to political action committees. “Now Scott Brown won’t sign his own pledge to stop them.”

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Earlier this month, Brown announced he was exploring a run against Shaheen and both have subsequently launched broadsides against each other — Shaheen knocking Brown for not signing the pact and Brown dinging Shaheen for her support of the Affordable Care Act, tying her to President Obama.

The 60-second spot, which marks a new chapter in the nascent race, notes his support for a pledge to curtail third-party spending in his unsuccessful 2012 US Senate race against Elizabeth Warren. It also attacks him for saying no to a similar pact in his potential run against Shaheen.

“Tell Scott Brown to sign. It was the right thing to do in Massachusetts, and it’s the right thing to do here,” the announcer says.

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Under the version proposed by Shaheen, if an outside group purchases campaign ads, the candidate who stands to benefit would contribute 50 percent of the cost of the ads to a charity of the opponent’s choosing.

Brown has rejected the plan, calling it too late because outside groups have already spent hundreds of thousands of dollars on the New Hampshire US Senate race.

“I’m not going to be doing the People’s Pledge, because I have a real problem, and so do the New Hampshire people, with her pledges,” Brown said last week, referring to Shaheen’s statement that people who liked their health care plans could keep them under President Obama’s health care law.

A Shaheen aide said the campaign had spent a “significant five-figure’’ amount on the ad and that it would air across New Hampshire.

Joshua Miller can be reached at joshua.miller@globe.com. Follow him on Twitter @jm_bos.
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