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    In TV ad, Shaheen underlines N.H. efforts

    US Senator Jeanne Shaheen.
    Allison Shelley/Getty Images
    US Senator Jeanne Shaheen.

    US Senator Jeanne Shaheen, facing a challenge from Scott Brown, is set to begin airing the third television advertisement of her re-election bid today. The 30-second, upbeat spot features people lauding Shaheen for the tangible benefits she has brought to New Hampshire residents.

    “When jobs at our shipyard were threatened, Senator Shaheen went to bat for us to protect those jobs and defend our shipyard,” says Paul O’Connor, who is identified in the spot as a shipyard worker.

    The mayor of Berlin, N.H., Paul Grenier, talks about Shaheen working to open a federal prison in his city.

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    A woman in the spot distills the ad’s message: “I think Jeanne Shaheen makes a real difference for New Hampshire.” The final images: Shaheen speaking with three men in hard hats at what appears to be a construction site.

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    A Shaheen spokesman said the ad is set to begin airing today on WMUR-TV and statewide cable television channels.

    Shaheen’s first two television ads have been similarly upbeat. The first underlined her work on behalf of veterans, and the second painted her as an effective advocate for small businesses.

    The Democrat, a former political operative, state senator and governor, was first elected to the US Senate in 2008.

    For his part, Brown, the former US senator from Massachusetts, recently launched a biographical ad that began airing Tuesday on WMUR-TV and New Hampshire cable stations, according to a Brown spokeswoman.

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    While outside groups have aired huge numbers of negatives TV ads against both Shaheen and Brown, the candidates have stayed positive in their television spots — so far.

    Before he can take on Shaheen, Brown, a Republican, must first win a contested GOP primary.

    Joshua Miller can be reached at joshua.miller@globe.com. Follow him on Twitter @jm_bos.