The Boston Globe

West

Boston.com

Quinn Popcorn listens to the crowd

Popcorn start-up taps social media for funds, product development

By Rachel Lebeaux

 |  Globe Correspondent  

  February 02, 2012

It might sound corny, but entrepreneurial inspiration can pop up from almost anywhere. Coulter and Kristy Lewis say their venture stemmed from a desire for a healthier bag of microwave popcorn. The Lewises, both 31, founded Quinn Popcorn in their Arlington home a year and a half ago. Their story represents a thoroughly modern approach to entrepreneurship, where crowdfunding and crowdsourcing - appeals via social media for both start-up money and product feedback - have played a prominent role in their success.

Stay with the story. Get full access to BostonGlobe.com for just 99¢

Unlimited access to BostonGlobe.com for only 99¢ for the first 4 weeks. You can cancel at any time.

  • The FULL story all day: Enjoy all of the high-quality, in-depth journalism in the print edition of the Boston Globe — plus breaking news that's updated 24/7.
  • A truly reader-friendly format: It's online news that looks and reads just like the newspaper — uncluttered, uninterrupted.
  • Breakthrough technology: The responsive design automatically adapts content so it always reads perfectly on the digital device of your choice.
Get started today

Free access for home delivery subscribers.

Just need to link your home delivery account; one easy step.

Link my home delivery account

BostonGlobe.comSubscriber Log In

Contact us for help