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The Boston Globe

Politics

Mitt Romney plans personal narrative to reshape image

WASHINGTON — Mitt Romney’s campaign hopes to combat months of attacks from Democrats and his GOP primary rivals by emphasizing a highly personalized “counter-narrative” at next week’s Republican convention that aides said will highlight the presumptive nominee’s charitable work, his religious life, and his job-creation record.

A key element of Romney’s strategy is to have testimony from an array of people he has helped throughout his life, including disadvantaged people he worked with as a Mormon leader in Boston, Olympic athletes familiar from his management of the 2002 Salt Lake City Games, and others who have direct experience with the candidate.

Comments

This candidate reminds me of JAY HOOLEY, the current CEO of STATE STREET CORP (STT)who also made hugs amounts of money in bonuses and stock options by wiping out thousands of US jobs (in Mr. Hooley's case these just happened to be Massachusetts jobs for the most part) and then refusing to talk about it publicly. I think someone once wrote a book about these two individuals and its title was "Profiles in Courage".....

Highly personalized counter narrative. Mitt is already playing catch up. I hope the text is made public so that we can see what he is proud of in his life.

Per Milton Berle: "Makeup!" and while you're at it, pass the lipstick. Nothing like a little twisted self adulation. His spiritual background and culture is patriarchal, hence his views on women's place in society. His cutthroat approach to business honed at Bain Capital. His view of labor(he called union members "stooges") as a commodity or capital, pawns in the game of unbridled capitalism. His privileged economic status as a model for making it on your own. Pass the popcorn.

I hope that the press does its job and shows what Mitt's 'charitable contributions' embody. The recent Business Week expose on the Mormon Church showed a paltry <1% going to the needy and most monies funneled into church-controlled profit-making businesses and political lobbying.

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Born into privilege so different from our lives, few Americans could imagine what his life has been like, just as he has demonstrated again and again how little he knows about how most of us live.

Thanks, Matt Viser, for your story on Mitt Romney's efforts to reshape his image for the upcoming convention. His X-O-Sketch pad must be wearing thin. Since he was governor of Massachusetts he has changed his spots more often than a chameleon crawling up a paisley necktie.

Hi !

Well OK then. Gives us the inside scoop.

The only trouble is he comes off as awkwardly as Pat Boone trying to sound hip singing 'Ain't That a Shame.' I'd rather see him sincerely embrace being square.

we all certainly know it never takes long for you to show up with your nonsensical rantings -- diatribes which are usually so off-the-wall that one can't even really classify them as conservative

I don't understand how the Republicans think that people who do not know Romney will decide he is such a "nice guy." Everybody once did not know Romney. Those of us who have been paying attention do not think of him as a "nice guy" but as a person who will say ANYTHING that he thinks will get him elected, and who has taken so many different positions on any one issue that one never really knows what Romney believes. Some of us have concluded he has no principles. He certainly only looked to his own interests at Bain, to the complete disadvantage of people who worked in the companies he bought and sold. He is just an empty suit who is looking for self-aggrandizement.

Romney's son is correct. Many people will see Mitt for the first time as he continues his Etch-A-Sketch Tour. The master chameleon at work. Nothing is static, not core values, not public stances and certainly not his opinions. Why would anyone vote for a guy who promises a pig in a poke? Remember, he is not a DC guy. He knows nothing of federal workings and he has always surrounded himself with specious advisors like Eric Fehrnstrom: http://www.massdems.org/2011/09/12/scott-brown-should-fire-dirty-tricksters-take-campaign-out-of-the-gutter/ If he is elected (and that's a big "if") Romney's positions will be so malleable and undercooked that neither the country or the world wil know where the US stands on anything, except giving the wealthy more tax breaks. He may not be as bad as George W. Bush on foreign policy (and that's not saying much) but he is singularly uninformed and mistaken. Look back on his visits to Israel and opinion in Germany, London and Poland. http://thinkprogress.org/security/2012/07/31/613081/international-media-romney-mideast-damage/?mobile=nc http://open.salon.com/blog/lost_in_berlin/2012/07/31/romney_bombs_in_poland He has a ton of money rolling in from Big Business and related fields. I hope you saw Brian Willians "Rock Center" last night as he featured Mormons in America. I watched it and if you watched it, you would realize that truly, no one builds success by themselves, but on the efforts and works of all who came before and those present. We're all connected. No man is an island. Unfortunately, the wildly successful Romney is not Everyman. I'm voting for President Obama.

This man is a nauseating cliche of a politician ... HELLO! http://www.youtube.com/watch?v=ekwiXQDdhSk&feature=youtube_gdata_player

Globe says "WASHINGTON — Mitt Romney's campaign hopes to combat months of attacks from Democrats and his GOP primary rivals" But Globe "Forgets" to include a few other organizations that have atacked him non-stop. ACTUALLY it's months of attacks from the ABC, NBC, CBS, MSNBC, CNN, Reuters, The AP, the NY Times and, best of all, the Boston Globe. ----(Actually the Globe PRETENDED to like Mitt as long as he had primary opponents, and even helped get a Black Republican opponent out of the race)---Which makes a Boston Globe article that describes how Mitt is planning to "reshape his image", worth a Washington Post "Fact Checker" rating of a solid 5 Pinnochios.--And an article that is not worth reading, let alone blogging about, no matter which side you are on.