Mitt Romney likely cannot win the general election unless he can convince women that he understands their concerns and can, indeed, help them. Romney’s problem has been clear: polls show many women believe that government should do more to help people in need, which has been at odds with Romney’s shrink-the-government message. So, at the debate and afterward, Romney has delivered a retooled and more moderate appeal that is designed to win over key slices of the female vote.
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