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The Boston Globe

Politics

Mitt Romney shifts tone to try to win over women

WASHINGTON — As Mitt Romney tries to translate his well-reviewed debate performance into votes, one sentence he uttered during the Denver matchup provides the key to his strategy: “A woman grabbed my arm and she said, ‘I’ve been out of work since May. Can you help me?’ ”

Romney likely cannot win the general election unless he can convince more women that he understands their concerns and can, indeed, help them. Prior to the debate, the size of the gender gap was one of Romney’s biggest hurdles to becoming president. President Obama led Romney among women by 18 points while trailing among men by 10 points, according to a Quinnipiac University national survey. Moreover, women typically vote in larger numbers than men, amplifying their political power.

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