Merrill Lutsky and Erik Schluntz, both 19, start their sophomore years at Harvard this Tuesday. There’s the usual stuff — moving into dorms, registering for classes, seeing friends absent for the summer and, oh yes, running their business.

Lutsky is chief executive officer and Schluntz is chief financial officer (at their age, my title was “paperboy”) of a company they created, PollVaultr. It’s the real deal, not a lemonade stand for late teens but an ambitious effort to transform the way that businesses interact with their customers. PollVaultr has already received $60,000 in start-up financing and is now looking for another round.