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The Boston Globe

Opinion

JOANNA WEISS

Big Bird ad ruffles some feathers

In a way, you’ve got to sympathize with those beleaguered folks in the Obama campaign advertising shop. Clearly, they were trying to be funny with the Big Bird ad they released last week, which accuses Mitt Romney of ignoring Wall Street excess and going after PBS, instead. The ad is snide, and in a vacuum, it is funny. It’s hard to go wrong with footage of Big Bird snoring.

And it’s true that the line about firing Big Bird was one brief moment of weakness in Romney’s debate performance. If you’re going to talk about defunding PBS — an idea that has been kicking around Republican circles for years — it’s best not to cite one of the most beloved PBS characters in the same breath. And yes, Twitter went into a sarcastic frenzy after the Big Bird moment.

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