You can now read 5 articles in a month for free on BostonGlobe.com. Read as much as you want anywhere and anytime for just 99¢.

Red Sox Live

2

3

▼  5th Inning 2 outs

2012 dictionary: Gangnam style (n.)

Continue reading below

Every so often, American music fans swoon for a foreign-language pop song that seems to come out of nowhere. But there was more to “Gangnam Style” than its catchy chorus or South Korean performer PSY’s goofy dance moves. It was also a reminder that as East Asia’s economic prominence increases, so too will its cultural might. As Samsung smartphones proliferate in pants pockets around the globe, and Hyundai cars multiply on the highways, South Korea’s growing prosperity is said to be most evident in Gangnam, a wealthy neighborhood in Seoul. And a certain lavish, ostentatious attitude has come to be called Gangnam style. PSY, a onetime music student in Boston, insisted in a Reddit discussion that his song is “just FUN!” Yet others hear it as a satire of South Korea’s 1-percenters. “Gangnam Style” is just a fad. But if South Korea keeps growing, there’s more Gangnam style to come.

— DANTE RAMOS

Loading comments...
Subscriber Log In

You have reached the limit of 5 free articles in a month

Stay informed with unlimited access to Boston’s trusted news source.

  • High-quality journalism from the region’s largest newsroom
  • Convenient access across all of your devices
  • Today’s Headlines daily newsletter
  • Subscriber-only access to exclusive offers, events, contests, eBooks, and more
  • Less than 25¢ a week
Marketing image of BostonGlobe.com
Marketing image of BostonGlobe.com
Already a subscriber?
Your city. Your stories. Your Globe.
Yours FREE for two weeks.
Enjoy free unlimited access to Globe.com for the next two weeks.
Limited time only - No credit card required!
BostonGlobe.com complimentary digital access has been provided to you, without a subscription, for free starting today and ending in 14 days. After the free trial period, your free BostonGlobe.com digital access will stop immediately unless you sign up for BostonGlobe.com digital subscription. Current print and digital subscribers are not eligible for the free trial.
Thanks & Welcome to Globe.com
You now have unlimited access for the next two weeks.
BostonGlobe.com complimentary digital access has been provided to you, without a subscription, for free starting today and ending in 14 days. After the free trial period, your free BostonGlobe.com digital access will stop immediately unless you sign up for BostonGlobe.com digital subscription. Current print and digital subscribers are not eligible for the free trial.