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The Boston Globe

Opinion

JOANNA WEISS

Rich for a day, at least until the credits roll

For my first trip to Showcase SuperLux, the swank new movie theater in Chestnut Hill, I wanted to see “The Great Gatsby.” I figured it would be fun to watch on-screen excess while wallowing in excess of my own. But “Gatsby” wasn’t playing, so I chose “This Is The End,” about pampered celebrities facing the apocalypse.

If SuperLux signals the end of the world, it’s not such a bad way to go, a movie experience free of popcorn lines and gummy bears crammed into industrial carpet. Here, you’re greeted by a concierge in a vast circular lobby, escorted to a plush leather lounge chair that reclines at the touch of a button, and handed an iPad that serves as a menu. Will you order cocktails? Draft beer? Spring rolls from Davio’s? Tuna sashimi or beef carpaccio? A button on your armrest summons your personal server.

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