The NBA’s new 11th commandment: Thou Shalt Not Flop.
Those adjudged by the league’s top cop, Stu Jackson, to have shamelessly attempted to induce officials into calling unwarranted offensive fouls by virtue of what the late, great Johnny Most used to label “phony flops,” will be subject to a succession of fines. First offense will carry a warning. A second will cost someone $5,000, a third $10,000, a fourth $15,000, and a fifth — now this guy would have to be an incorrigible — $30,000.

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My first Celtic game was in 1960. The Cowens/Newlin game is a top 10 favorite moment in my Celtic history. Thanks for the reminder.
Ryan omitted to mention that Danny Ainge as a player was a leading flopper and "Look what he did to me!" actor of his basketball generation. It's one of the reasons I still despise the guy, even though he's been a much better executive than he was a player.
The greatest flopper, and probably the original one, was another Celtic by the name of Frank Ramsey.
Hey Bob...I'm 48 and I still think Cowens was the best power-forward-center hybrid to play the game! Cheers! Dave
The NBA has instituted a series of fines. Bob Ryan, howver, would resort to vigilante justice. It is not a small matter. A player who tries to fake a foul is bending the rules to cheat. A player who intentionally hits another player so hard as to cause the use of a collar has committed a crime. In high school or college it might cost a year of eligibility and a court date. It is not funny and a man who takes his sports as seriously as Mr. Ryan should consider what he is proposing. This is an article by a juvenile.