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The Boston Globe


Sunday Hockey Notes

Joe Sakic is once again face of the Avalanche

The Avalanche decided to try yet another reset, turning last week to Hall of Famer Joe Sakic to make the most important calls in hockey ops as the club’s executive vice president. The overwhelmingly underwhelming Greg Sherman will remain on as general manager in title, but the 43-year-old Sakic is truly the in-charge guy, his mission to whip the sagging franchise (three straight years without a playoff berth) into relevance again in what was once among the NHL’s hottest, richest markets.

Sakic was a great player and forever gracious and accommodating with the media. He is a great face-of-the-franchise guy, much as Cam Neely is here in the reborn Hub of Hockey. Everyone loves Neely, and he was hired mainly for that reason, first as the non-titled “face of the franchise,’’ then later as club president, once the Jacobs family figured a polite way to cover Harry Sinden under a rich blanket of mothballs.

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