A series of events during and after Game 1 of the Bruins-Canadiens playoff series fueled the perception of Boston as racist. SocialSphere, a Cambridge firm that monitors social media trends, and the Globe analyzed tweets, and their related context, posted after that game and other recent occasions of a black player excelling in the NHL playoffs.
Boston AND trending
Boston AND racist
Bruins AND racist
The charts below show the number of tweets in key games that contained Subban and the n word. User profiles and past Twitter history were used to determine team affiliation.
Andrew Ba Tran, Chiqui Esteban, Matt Pepin / Globe Staff