To say “SportsCenter” is getting a makeover is to undersell the magnitude of the project, sort of like suggesting the Big Dig offered only cursory tweaks to the Central Artery.
ESPN’s changes to the set and style of its flagship program — which will be revealed on the 11 p.m. edition Sunday — are enormous and altering and may even change traffic patterns, at least for the anchors.
Given that ESPN has tirelessly touted the expanse of the project — a 39-page media packet was provided for a ceremonial unveiling in May of the 194,000-square-foot, five-studio media center called Digital Center 2 — it is presumably only slightly less expensive than the Big Dig.
“What’s great about the studio is we’re finally working off a studio that was built to support a 24/7 show,’’ said news director Craig Bengtson. “[The current studio] was built at a time when we were live just three hours a day. Now we’re live 18-plus hours a day.”
ESPN’s current studio was built in 2004. That it is just a decade old and already is being treated as outdated makes one pause when considering the public relations department’s touting that the new studio “can handle all existing media formats and future industry standards capable of carrying data/signals at various rates, that haven’t been adopted by the television industry yet.”
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