fb-pixel Skip to main content

Watch Tom Brady’s Super Bowl commercial for Hulu: ‘I’m not going anywhere’

Tom Brady isn't playing in the Super Bowl this year, but he's still got a presence.Jim Davis/Globe Staff

Tom Brady was featured in a commercial for Hulu at the end of the first quarter of Sunday’s Super Bowl — and it seems to lean in to fierce speculation surrounding the quarterback’s future.

The way the commercial started out probably terrified Patriots fans. With a moody black-and-white tone and melancholy piano music playing in the background, Brady walks onto a football field as he says, “They say all good things must come to an end.”

He said his teammates, coaches, and fans deserve to “hear it from me.”

That’s when, as Patriots fans at home likely waited with bated breath, Brady let the other shoe drop: “Hulu doesn’t just have live sports. ”


He then gave his pitch for the streaming service. He implored people to give up television, but ended with: “But me? I’m not going anywhere.”

Watch the commercial here.

View this post on Instagram

I have an important announcement #ad

A post shared by Tom Brady (@tombrady) on

Brady teased the commercial on Thursday night with a cryptic post on social media showing his silhouette walking near the field at Gillette Stadium.

While the post put fans on alert — was he walking out of Gillette? Was this a reference to his future? — but those concerns were quickly put to rest.

Brady will become an unrestricted free agent for the first time in his 20-year NFL career if he and the Patriots can’t agree on a new contract before 4 p.m. on March 17. At that point, his contract will void, making him free to sign with any team that he chooses — the Patriots or otherwise.

He told Jim Gray on the Westwood One pregame show Sunday that he had already spoken with the Patriots about his future. Earlier Sunday, it was reported that the Patriots were prepared to offer the quarterback $30 million to stay with New England.


We’re tracking the latest in Brady news and rumors here.

Katie McInerney can be reached at katie.mcinerney@globe.com. Follow her on Twitter at @k8tmac.