Entercom is selling the home of iconic rock station WAAF to the California-based Educational Media Foundation, a Christian radio outfit.
Entercom confirmed details of the sale in a statement.
“Entercom Communications Corp. (NYSE: ETM), a leading media and entertainment company and one of the two largest radio broadcasters in the United States, today announced a definitive agreement to sell 107.3 FM in Boston to Educational Media Foundation (EMF) for $10.75 million in cash,” the statement said. “Entercom will continue to air WAAF on its existing HD stations, 104.1 HD2 and 93.7 HD2 and on RADIO.COM.”
Entercom said the foundation “will begin programming 107.3 FM under a Network Affiliation Agreement beginning Saturday, February 22, 2020. The transaction is expected to close in the second quarter of 2020.”
Joe Miller, director of signal development for the foundation, whose stations include K-Love and Air1, also confirmed the sale in a brief e-mail message.
“EMF is acquiring WAAF and our programming is scheduled to commence this coming Saturday,” Miller wrote, adding that listeners will hear a “contemporary Christian music format.”
WAAF is licensed out of Westborough with a main studio address in Brighton, according to its online profile with the FCC.
Generations of Massachusetts residents were introduced to thumping rock acts via the airwaves of WAAF, which bills itself as “The Only Station That Really Rocks.” One of them was Governor Charlie Baker.
“If you grew up as a fan of rock and roll music here in the Commonwealth, the fact that there’s not going to be an AAF anymore is a big disappointment," Baker said Wednesday in response to a reporter’s question about the impending sale. "But it’s one more lesson in the fact that culture, time, music — it all moves on. And I’m going to miss it, but I know my kids won’t.”
Other WAAF fans took to social media to voice their dismay.
“Speechless,” tweeted Boston radio personality Adam 12.
Another Hub-area radio pro, Anngelle Wood, tweeted out, “I am so very sorry to my radio friends.”
Eddie Trunk, a satellite radio jock, was despondent.
“This sucks hugely!” Trunk tweeted. “This station an affiliate for my FM show for many years. Sending my best wishes to all at the station staff as well. Really hate seeing legendary FM rock stations go away.”
Tom Shattuck, senior editor of The Sun of Lowell, also weighed in.
“I’m sorry to the good people of @waaf,” Shattuck tweeted. “Way back when I worked at Entercom the AAF folks were very cool, very down to Earth, and extremely hard workers. LB, Spazz and some others looked out for me when they didn’t have to. Best of luck to the folks at that station.”
Mark Pothier of the Globe staff contributed to this report.