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Boston’s Snowbound Festival canceled because of coronavirus

The former Boston Ski and Snowboard Expo was scheduled for Nov. 19-22

The former Boston Ski & Snowboard Expo, which rebranded as Snowbound, has been canceled due to the impact of COVID-19.

The Boston Snowbound Festival, formerly known as the Boston Ski & Snowboard Expo, has been canceled due to the “ongoing impact of the COVID-19″ virus, according to an email from Snowsports Industries America.

The multi-day event considered to be the kickoff to the winter sports season in New England was scheduled for Nov. 19-22 at the Hynes Convention Center. The festival’s sister event in Denver, which was scheduled for Nov. 6-8, was also canceled.

“At Snowbound Festival, the health and safety of our attendees, exhibitors, guests, friends, and staff is always our number one priority,” read the email. “In speaking with local and state authorities on the latest public health guidelines, we feel that cancelling the events is the best and safest decision for this season.”

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The Boston Ski & Snowboard Expo, which was run by Waltham’s BEWI Productions for 38 years, was sold to Snowsports Industries America for an undisclosed price in January. This year would have been the first under a new name, new ownership, and a new location.

Snowsports Industries America is exploring virtual options for both events.

“We know that the news of the Snowbound Festivals being cancelled this year is very disheartening,” read the release. “But we remain as excited as ever to come together as an online community to officially welcome winter and enjoy all of the incredible content, guests, products, experiences and fun that are the cornerstones of these events.”