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SPORTS MEDIA

Stanford’s win over Arizona in NCAA title game is most-watched women’s final since 2014

Stanford won its first national title since 1992 on Sunday.
Stanford won its first national title since 1992 on Sunday.Elsa/Getty

Stanford’s thrilling victory over Arizona in the NCAA Division 1 women’s basketball championship game Sunday night was a ratings winner for ESPN.

The Cardinal’s 54-53 win, which delivered the program’s first national title since 1992, was the most-watched women’s championship game since 2014.

The broadcast averaged 4.08 million viewers, peaking in the final minutes at 5.93 million. The game wasn’t decided until a missed shot by Arizona at the buzzer.

And the game turned in ratings up 9 percent over last year’s championship matchup between Notre Dame and Baylor, which averaged 3.73 million viewers.

Overall, the three Final Four games — including semifinal matchups of Arizona vs. UConn and Stanford vs. South Carolina — averaged 2.85 million viewers. That is a 14 percent increase over 2019 and the most-watched women’s Final Four since 2012.

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Hartford/New Haven (Conn.) was the market with the highest rating (6.9 share) for the championship game. Boston was not in the top 12.


Chad Finn can be reached at chad.finn@globe.com. Follow him on Twitter @GlobeChadFinn.