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Facebook to open engineering office in NYC

NEW YORK - Facebook will open an engineering center in New York City early next year, its first such office outside the West Coast, the social network giant said yesterday.

Chief operating officer Sheryl Sandberg joined elected officials for the announcement at Facebook’s New York office on Madison Avenue. Sandberg would not say how many people Facebook would hire in New York, only that the company plans to add “thousands’’ worldwide in coming years.

Sandberg said the company will stay in its current location at Bank of America Plaza for the time being.

Facebook’s New York office currently focuses on advertising. The engineers are based in Palo Alto, Calif., and Seattle.

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Wedbush analyst Michael Pachter, who follows social networking companies, said Facebook’s reason for opening an engineering office in the city might have to do with wanting to be close to New York industries like finance or music.