WBZ-TV Channel 4 is unveiling a new news set and graphics look today during its 5 p.m. newscast today.
The station’s sunny yellow and blue hues are now amber and blue, and it’s using the familiar corporate CBS eye logo for its graphic packages and logos.
It’s the first major news desk makeover for the CBS affiliate in at least 10 years.
“We needed to upgrade and refreshen our look,’’ said John Verrilli, WBZ news director, as he gave a reporter a tour.
Construction on the new set began last summer next door to the most recent set which was about half the size.
Inside the wide and elongated new set, there are 18 high-definition monitors including two that are each 103 inches and weigh 500 pounds. Early evening and late news anchors Jack Williams and Lisa Hughes will sit in a blue-and-silver hued anchor desk that is illuminated by rear panels that feature well-known Boston elements such as the State House and the Leonard P. Zakim Bunker Hill Memorial Bridge.
The station also switched from incandescent lighting to LED (light-emitting diodes) and fluorescent lighting to make the set more energy efficient. Verrilli and his staff said that the lighting changes will help reduce electricity and studio cooling by 70 percent.
The redesign comes as WBZ looks to boost its ratings. In the recent November ratings period, the first of the new TV season, the station ranked second place in the lucrative 11 p.m. news race with 125,000 total viewers and in most other day’s newscasts.
Johnny Diaz can be reached at firstname.lastname@example.org.